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Jay Conrad Levinson

Full Name: Jay Conrad Levinson
Number of Works: 105
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ISBN: 0618785914, 9780618785919
Keywords: making, profits, smallbusiness, strategies, inexpensive, marketing, easy, guerrilla
Pages: 384
Published: 2007
  • Rating: 80%

<DIV><DIV>When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including* strategies for marketing on the Internet (explaining when and precisely how to use it)* tips for us
ISBN: 3453091612, 9783453091610
Keywords: marketing, guerilla
Pages: Unknown
Published: 1985
  • Rating: 80%
ISBN: 0395700132, 9780395700136
Keywords: handbook, marketing, guerrilla
Pages: 396
Published: 1994
  • Rating: 80%

This book will guide marketers into the world of positioning and selling products and services. The authors lead the reader step by step through the process of developing a marketing campaign. They offer detailed descriptions of more than a hundred marketing tools from contests to affinity programs, from direct mail to billboard advertising. Anecdotes, graphics, and rules of thumb are also included.
ISBN: 0395906253, 9780395906255
Keywords: small, business, profits, making, marketing, secrets, guerrilla
Pages: 400
Published: 1992
  • Rating: 80%

When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Filled with hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it.In this completely revised and expanded third edition, Levinson offers a new arsenal of weaponry for small-business success in the next century. Filled with strategies for marketing on the Internet (explaining when and precisely how to use it), tips for p
ISBN: 0618276793, 9780618276790
Keywords: promote, business, energize, profits, tactics, cost, marketing, free, dozens, guerrilla
Pages: 208
Published: 2003
  • Rating: 80%

The guru of the Guerrilla Marketing series, with over a million copies in print, teaches entrepreneurs how to market aggressively without spending one cent.Levinson, the authority on big-business marketing on a small-business budget, takes this concept one step further by offering scores of marketing ideas that are completely free. He proves that aggressive marketing doesn't have to be expensive if you use creative and unconventional means.* Hold a giveaway contest. You'll attract customers and acquire names for your mailing list.* Give free talks, consultations, and demonstrations. You'll est
ISBN: 0470455845, 9780470455845
Keywords: job, landing, dream, revised, tactics, updated, tips, marketing, hunters, 001unconventional, guerrilla, tricks
Pages: 288
Published: 2009
  • Rating: 80%

An updated field manual for guerrilla job huntersGuerrilla Marketing for Job Hunters 2.0 delivers unbeatable new techniques for landing a great job even in a recession. Like the first edition, this job-winning resource reveals inside strategies and techniques that get people hired. This updated, expanded edition offers breakthrough tips for using social networking sites like LinkedIn and MySpace to land a great job. Readers will learn how to promote themselves like a Hollywood movie; deploy the forbidden weapons of top-gun headhunters; and negotiate job offers like a sports agent.Jay Conrad Le
ISBN: 0395644968, 9780395644966
Keywords: revised, nineties, marketing, guerilla
Pages: 327
Published: 1993
  • Rating: 80%

A bestseller first published in 1983, Guerrilla Marketing offers an innovative approach to marketing for the small business owner. Filled with hundreds of effective ideas, this book outlines Levinson's philosophy about marketing. In this expanded edition, Levinson identifies the fastest-growing markets today as well as the latest strategies, up-to-date information on new technologies, new programs for targeted prospects, and management lessons for the twenty-first century.